Jenny Schmitt bio:
Jenny-Rebecca Schmitt is a veteran public relations and marketing professional, trainer and sought-after public speaker. Her 15-year marketing and communications career includes experience in the fields of sports marketing, nonprofit marketing, healthcare communications, and public relations.
Inspired by Mashable’s 100 Upcoming Social Media and Technology Conferences list, we cracked open our planners and decided where we could invest our time in learning this fall. We decided on a few national conferences, opted for a few marketing, technology, and PR meetings, but when we got to the topic of social media, we were nearly crushed with the options. While we’d like to go to BlogWorld and APPNation, we needed to consider just how much time we could spend out of the office and our carbon footprint (Jenny’s traveling to speak in Houston at IS Conference and in San Diego at LavaCon). To save on time, we considered only social media conferences and events in Atlanta. To our surprise, we found a dozen* social media conferences and meetings in Atlanta happening before the calendar flips to the new year. What’d we find? Take a look:
While we’re narrowing down our options, reviewing speakers, and the value we’d get for our time out of the office, tell us how you decide on what conferences to attend? If you are coming to any of these conferences or headed to Atlanta for the first time, let’s be social and connect while you’re here. (Know about a conference we missed? Send us an email and let us know.)
*Thanks to Scott Lockhart (@scott_regator) for sending us the info on Mashable’s Atlanta event on Sept. 30. And to Lane Bailey for sending us info about REBarCamp on Oct. 1. We knew this town was busy.
We’re big advocates of finding ways to visually tell people your stories. Why? Because most of us learn and retain information better when it’s presented visually (and reinforced with spoken word). Kelsey Ruger at Moleskin (@moleskin) has a great way of sharing the importance of visual story-telling. To help those of us who might be art-challenged, Kelsey offers this terrific presentation on how to reconnect to the creative, drawing parts of your brain. Knowing their audience, they’ve laid it out in easy-to-understand, step-by-step process. You know, for those of us who are more linear and left-brained. Or for any of us who ever got a “D” in art class. Ahem. Read the rest of this entry »
Today, I presented at the PRSA/GA Annual Conference in Atlanta, Ga. This presentation to PR professionals focused on providing the basics of social media – definitions, demographics, and details – they would need to enhance/advance a company’s brand. It was also the first time I debuted the new Prezi format, which won rave reviews from the audience.
The importance of the visual story can never be underestimated and some might say, it’s more important than ever in today’s 24/7 world.
Photographs do more than document history — they make it. At TED University, Jonathan Klein of Getty Images shows some of the most iconic, and talks about what happens when a generation sees an image so powerful it can’t look away — or back.
If you haven’t experience the phenomenon of Twitter chats, you’re missing out on excellent crowdsourced learning and sharing. There are nearly 80 chats happening each week in topics ranging from agriculture to web journalists. We’ve put together a list of Twitter chats relating to our worlds – marketing, PR, social media, and business – all noted with their days and times.* While we’d love to list things like DesignChat (Wednesday, 8pm CT), we’re trying to stay focused and not list every chat we’d like to follow.
If you’re running your own business, or just trying to learn more about marketing/social media/pr you can follow the conversations, pose questions and participate. You can learn a lot to apply to your business.
Oh, and if you miss a chat at the time listed, you can also search by its hashtag for past conversations; many chat hosts will post summaries on their own blogs.
Feel free to share what chats you find worthwhile. If you just can’t get enough, you can find a full list of chats, by checking here.
Name
Day
Time
Hashtag
General
Innovation
Thursday
Noon – 1pm ET
#innochat
Small Business
Tuesday
7pm – 8pm CT
#smbiz
Small Business Chat
Wednesday
8pm – 9pm ET
#SmallBizChat
Under 30 Professionals
Thursday
8pm-9pm ET
#u30pro
Marketing
B2B Marketing
Wednesday
7pm – 9pm CT
#b2bmktgchat
BrandChat
Wednesday
11am – Noon ET
#brandchat
Healthcare Marketing
Friday
Noon – 1pm CT
#hcmktg
Integrated Marketing
Wednesday
8pm – 9pm ET
#IMCChat
Neuromarketing
Thursday
7pm ET
#nmchat
SEO
Tuesday
2pm-3pm ET
#seo411
Travel/Tourism Marketing
Thursday
3pm – 4pm CT
#mrktchat
Public Relations
Analyst Relations
Monday
1pm-2pm ET
#archat
Entertainment PR
Tuesday
8pm-9pm ET
#entprchat
Healthcare PR/SM
Sunday
8pm-9pm CT
#hcsm
Internal Comm
Monday
12pm-1pm CT
#icchat
Measurement PR
Tuesday
(bi-weekly)
Noon – 1pm ET
#measurePR
PR 2.0
Tuesday
8pm-9pm ET
#pr20chat
PR Students
Wednesday
Noon – 1pm ET
#prstudchat
Solo PR
Wednesday
1pm-2pm ET
#soloPR
Sports PR
Thursday
Noon – 1pm ET
#sportsPRchat
Media
Journalists
Monday
7-10pm CT
#journchat
Web Journalists
Wednesday
5pm-7pm PT
#wjchat
Events
Event Professionals
Tuesday
8pm-9pm CT
#eventprofs
Social Media
BlogChat
Sunday
8pm – 9pm CT
#blogchat
Social Media RoundUp
Tuesday
Noon -1pm
#socialmedia
Social Media
Wednesday
1pm-2:3-pm ET
#smchat
*Times for chats are based on US time zones: ET is Eastern Time; CT is Central Time; PT is Pacific Time.