About CloudSpark
How a creative spark sets your communications strategy apart
CloudSpark provides new and emerging companies with smart, strategic public relations, communications, and social media services. We help each client answer the questions of ‘What now?’ and ‘What’s next?’ With experience, expertise, inspiration – and a spark or two – we provide answers that help small business stand out and achieve results.
We started CloudSpark because there was a better model of communications services to be made: one that focused on honest, smart and sound counsel. There is no need to build another agency with hierarchy (and senior counsel you only see at the pitch or big meetings), old tactics, cookie-cutter plans, overpriced fees and selling tactics designed more for the agency’s bottom line than the clients. With CloudSpark, you get senior expertise from a team of pros, honest counsel, creative tactics, and bottom line results.
Does our style stand out? Simply put, yes. CloudSpark has been awarded several awards and accolades including PRSA/GA Phoenix Awards for PR excellence in each of the last two years. But the better proof: a client retention rate of more than 95 percent with more than 70 percent of our business coming from current client referrals.
You can learn more about the sparks that make us different and the atmosphere we strive for on this Web site, on Twitter, or give us a call at 1 (404) 421-8323.
Founded in 2005, CloudSpark is a limited liability corporation registered in the state of Georgia. Download our Fact Sheet for an easy reference to our business and services.
About our founder: Jenny-Rebecca Schmitt
Meet the Spark that started a new fire in communications and public relations
Jenny-Rebecca Schmitt President and Director of Client Strategy
Jenny Schmitt
As the original Spark, Jenny is responsible for providing the strategic and creative counsel for all client communication concepts. She brings a solid foundation of strategy development, communication expertise and marketing experience to match a client’s immediate needs or their long-term vision. She leads a dedicated team of professionals that serve small businesses and emerging brands.
Before founding CloudSpark, Jenny spent more than a decade in public relations agencies and in the private sector. Prior to founding CloudSpark, she worked with the American Institutes for Research (AIR) in its health care division, where she focused on strategic communication and social marketing efforts on behalf of government and nonprofit clients. She provided extensive work at the state and local level training senior professionals for crises communications and media relations. Prior to AIR, Jenny contributed to the healthcare practice of GCI Group—a leading public relations firm ranked in the top five nationwide. She was responsible for the day-to-day management of health care communication programs, including development and implementation of national media and communication efforts on behalf of large pharmaceutical, government and prominent health care clients. Before her contributions with these companies, Jenny worked in both the nonprofit and sports industries.
During her career, Jenny’s spunk and initiative has led to accolades and recognition at the national level for her and her team’s marketing and communication efforts. She has won multiple awards within the PR industry, including two Phoenix Awards (PRSA/GA). Her leadership on a co-marketing event between the local NBA franchise and the American Red Cross won national recognition at the American Red Cross 50th Anniversary Celebration. While working with a local nonprofit, a newly developed series of communication materials was adopted by the national organization for the benefit of its 300+ chapters. It’s those kinds of results that drive her to help businesses be better at what they do best.
A frequent speaker, Jenny regularly presents on social media strategy, branding to build business, and a PR primer for various professional groups. A relentless contributor, Jenny volunteers both personally and professionally within her community. She currently serves on the board of the Atlanta chapter of Women in Sports & Entertainment (WISE). She co-chairs the Independent Counselors professional group within the Georgia chapter of the Public Relations Society of America and other Atlanta-based business leadership groups.
Jenny received her M.S. in Independent Studies from The George Washington School of Medicine in Washington, D.C., and her B.B.A. in International Business from The George Washington University.
The CloudSpark Team
The team at CloudSpark is a group of hot kindling with proven experience combined with a dedication to serve clients to boost their brand and their bottom line. Our Sparks focus on the daily details of communication campaigns, contribute to strategy development, and deliver the results that become award-winning communications. Here at CloudSpark, we value smart people with diverse backgrounds and proven skills because those values earn great results for every client – and they’re fun to work with every day.
Working as a team, our Sparks are open to contribute at every level. This keeps us focused on what matters most – our clients – and not on the traditional hierarchies and roles of more structured agencies.
